FTFlippingTraders
HomeProductsSellTools
FTFlippingTraders

The trusted marketplace for buying and selling digital assets with secure escrow protection.

Explore

  • Browse Listings
  • Sell Assets
  • Free Tools
  • Website Value Calculator
  • AdSense Approval Checker
  • Guides

Account

  • Dashboard
  • Messages

Support

  • FAQ
  • Contact Us
  • How It Works

Legal

  • Terms of Service
  • Privacy Policy
  • SLA

© 2026 FlippingTraders. All rights reserved.

Made with ♥ for Digital Entrepreneurs
    HomeFree toolsInstagram Money Calculator
    Free Instagram tool

    Instagram Money Calculator

    Estimate what brands may pay you per sponsored Reel, post or story in India. Enter followers and engagement rate, choose your niche, and get a rupee range per post, a monthly estimate and an indicative value for the page itself.

    e.g. 50000 or 50k

    %

    Don't know it? Use our engagement rate calculator.

    Earning per reel
    ₹7,800 – ₹29,250
    Monthly from sponsorships
    ₹31,200 – ₹1.17 L
    Indicative page value
    ₹20,000 – ₹1.25 L
    if sold on a marketplace

    Estimates are based on typical Indian influencer-marketing rates per 1,000 followers, adjusted for engagement, niche and format. Actual deals depend on your audience location, content quality and negotiation. Instagram's own Terms do not allow selling accounts - read our guide before buying or selling a page.

    How to use the Instagram Money Calculator

    1. 1Enter your follower count and engagement rate (use our engagement rate calculator if you don't know it).
    2. 2Pick your niche and the type of sponsored content - Reel, feed post or story.
    3. 3Add how many sponsored posts you can do per month.
    4. 4Use the per-post range as a starting point for your rate card.

    How Instagram influencers get paid in India

    Instagram does not pay most Indian creators directly for views. Income comes from brand collaborations, affiliate links, product sales and, for eligible accounts, features like subscriptions and gifts. Brands price collaborations mainly on reach and engagement, so two accounts with the same followers can earn very different amounts.

    How the calculator estimates your rate

    We start from typical Indian market rates per 1,000 followers for your size tier - smaller accounts earn more per follower because their audiences are more engaged - then adjust for your engagement rate (3% is treated as normal), your niche (finance and tech pay more than memes) and the format (Reels usually command a premium over static posts).

    A note on buying and selling Instagram pages

    The page-value figure shows what similar pages are listed for, but Instagram's Terms of Use say you must not buy, sell or transfer any aspect of an account. Anyone dealing in pages carries the risk of the account being restricted. Read our guides on buying and selling Instagram accounts before you decide.

    Read the full guideHow to Sell an Instagram Page in India - Value, Risks & Payment

    Frequently asked questions

    How much do Instagram influencers earn in India per post?+

    As a rough guide, accounts with 10K–50K engaged followers often charge ₹2,000–₹25,000 per Reel, while 100K+ accounts can charge ₹20,000 to well over ₹1 lakh. Engagement and niche change this a lot.

    Does Instagram pay for followers?+

    No. Followers do not earn money by themselves. Money comes from brand deals, affiliate sales, your own products and Instagram's creator monetization features where available.

    What engagement rate do brands want?+

    For most accounts, 1–3.5% is average and anything above 3.5% is strong. Very low engagement on a large account is a red flag for brands.

    Is the page value the price I will get if I sell?+

    It is an indicative range seen on marketplaces. Actual offers depend on audience quality, niche and the risks explained in our guide.

    Related free tools

    Instagram Engagement Rate Calculator
    Calculate your Instagram engagement rate in seconds and see how it compares with accounts of the same size. Brands use this number to decide who to sponsor - and buyers use it to spot pages with fake followers.
    YouTube Earning Calculator
    See how much a YouTube channel can earn in rupees. Enter daily or monthly views, pick your niche and where your viewers are from, and get a realistic earnings range for long videos or Shorts - based on creator RPM, not the advertiser CPM other calculators use.
    Website Value Calculator
    Estimate what your website could sell for today. Enter your average monthly profit and traffic, choose how the site makes money, and the calculator applies the profit multiples buyers actually use - adjusted for age, traffic trend and the work it needs.

    Buy or sell websites, YouTube channels and pages safely

    FlippingTraders holds the buyer's payment in escrow until the asset is transferred - so neither side can be cheated.

    Browse listingsSell your asset