See how much a YouTube channel can earn in rupees. Enter daily or monthly views, pick your niche and where your viewers are from, and get a realistic earnings range for long videos or Shorts - based on creator RPM, not the advertiser CPM other calculators use.
You can type 25k, 1.5L etc.
If you know your RPM from YouTube Studio → Analytics → Revenue, enter it for an exact estimate.
Estimated RPM: ₹30 – ₹90 per 1,000 views · A video with 1 lakh views would earn about ₹3,000 – ₹9,000.
RPM is what you keep after YouTube's share (45% for long-form ads, 55% for Shorts). Only monetized views earn, and earnings change by season, ad suitability and watch time. Use this as a planning range, not a guarantee.
YouTube pays creators a share of the ad revenue their videos generate: 55% of ad revenue on long-form videos and 45% of the allocated Shorts revenue pool. What you see in YouTube Studio as RPM (revenue per 1,000 views) is already your share. For Indian audiences RPM is commonly in the ₹10–₹120 range for long-form content, with finance, tech and education at the top and music, gaming and memes at the bottom. Viewers from the US or UK can be worth several times more.
RPM changes with the season (Q4 is highest, January lowest), video length and number of mid-roll ads, how advertiser-friendly the content is, and how many views are monetized at all. A single number would be misleading, so we show a low-to-high range for your niche and audience. Enter your own RPM to get a precise figure.
Ad revenue is often the smallest income stream for Indian creators. Brand sponsorships, affiliate links, channel memberships, Super Thanks and selling your own products frequently earn more. And a monetized channel is itself an asset - established channels are bought and sold through escrow on marketplaces like FlippingTraders.
Most Indian channels earn roughly ₹10 to ₹120 per 1,000 views on long videos, depending on niche and audience. Finance and tech can go higher; Shorts usually pay only a few rupees per 1,000 views.
No. CPM is what advertisers pay per 1,000 ad impressions. RPM is what you actually earn per 1,000 views after YouTube's share and including views that showed no ad. RPM is the right number for income planning.
At an RPM of ₹40 you would need about 25 lakh monthly views; at ₹100 RPM about 10 lakh. Use the calculator with your niche to see your own target.
Yes, through the Shorts revenue-sharing pool, but RPM is much lower than long-form videos. Many creators use Shorts to grow and long videos to earn.
FlippingTraders holds the buyer's payment in escrow until the asset is transferred - so neither side can be cheated.